Wonder Woman's sexual and bondage themes in her earliest days were not without purpose, however. Her creator, William Moulton Marston, theorized that human relationships could be broken down into dominance, submission, inducement and compliance roles which were embedded into our psyche. Because males were, more often than not, dominant in societies, Marston believed that "Women as a sex, are many times better equipped to assume emotional leadership than are males."  Marston wanted to convey his progressive ideals, through his use of bondage imagery, that women are not only capable of leadership roles, but should be in charge of society. Although Marston had good intentions with these themes, in Wonder Woman's early appearances, the bondage elements were controversial, as they were often seen to overly fetishize women in power rather than promote such women. Noah Berlatsky criticized this imagery in Wonder Woman's earliest days noting that "the comics take sensual pleasure in women’s disempowerment."  Despite having the mixed messages of this imagery, Marston fiercely believed that women would soon rule the earth and meant to showcase his predictions through sexual themes in his stories. He was an open feminist while studying at Harvard where he once said "Girls are also human beings, a point often overlooked!" 
On October 21, 2016, the United Nations controversially named Wonder Woman a UN Honorary Ambassador for the Empowerment of Women and Girls in a ceremony attended by Under-Secretary-General for Communications and Public Information Cristina Gallach and by actors Lynda Carter and Gal Gadot. The character was dropped from the role two months later after a petition against the appointment stated Wonder Woman was "not culturally...sensitive" and it was "alarming that the United Nations would consider using a character with an overtly sexualized image".
The events of Crisis on Infinite Earths greatly changed and altered the history of the DC Universe. Wonder Woman's history and origin were considerably revamped by the event. Wonder Woman was now an emissary and ambassador from Themyscira (the new name for Paradise Island) to Patriarch's World, charged with the mission of bringing peace to the outside world. Various deities and concepts from Greek mythology were blended and incorporated into Wonder Woman's stories and origin. Diana was formed out of clay of the shores of Themyscira by Hippolyta, who wished for a child; the clay figure was then brought to life by the Greek deities. The Gods then blessed and granted her unique powers and abilities – beauty from Aphrodite, strength from Demeter, wisdom from Athena, speed and flight from Hermes, Eyes of the Hunter and unity with beasts from Artemis and sisterhood with fire and the ability to discern the truth from Hestia. Due to the reboot, Diana's operating methods were made distinctive from Superman and Batman's with her willingness to use deadly force when she judges it necessary. In addition, her previous history and her marriage to Steve Trevor were erased. Trevor was introduced as a man much older than Diana who would later on marry Etta Candy. Instead, Perez created Julia and Vanessa Kapatelis, a Greek-American scholar and her teenage daughter whom Diana would live with when she was in Man's world and would be major supporting characters in the series for years.