The costs for television advertisements for Wonder Woman are higher in comparison to that of previous DCEU film Suicide Squad. Warner Bros. has spent over $3 million on advertisements for Wonder Woman, whereas they spent $2.6 million on advertisements for Suicide Squad. Ticket selling site Fandango reported that Wonder Woman rounded the final leg of its marketing campaign as the most anticipated blockbuster of summer 2017, according to a poll conducted by 10,000 voters, the biggest survey in company history. Separately, Fandango also found that 92% of people surveyed said that they are looking forward to seeing a film that features a standalone woman superhero, and 87% wished Hollywood would make more women-led superhero films. In May 2017, NASCAR driver Danica Patrick drove her No. 10 car with a Wonder Woman paint scheme at the Go Bowling 400 in Kansas and at the Monster Energy Open in Charlotte.
Following the Rebirth retcon, the "Year One" storyline explains that while put in a cell after coming to Man's World, Diana was visited by the Greek gods in animal form. Each gave her powers that would reveal themselves when she needed them to. She first displays strength when she accidentally rips the bars off her cell door when visited by Steve Trevor, Etta Candy, and Barbara Ann Minerva. Later on a trip to the mall, she discovers super speed, great durability, and the power of flight while fighting off a terrorist attack.
In her false memories, the Amazons traditionally procreated by raping and then murdering sailors who happened too close to their island. Hippolyta was barren, and legend told that Diana was born of her mother's strong desire for a child, a lump of clay brought to life in the form of a girl; the perfect Amazon, as she was born of no man. The truth, though, was that Hippolyta had had an affair with Zeus, and Diana's real parentage was hidden in order to protect the Queen and her daughter from the wrath of Zeus' notoriously jealous wife Hera. Unbeknownst to Diana, her mother also gave birth to her twin, a brother named Jason.
Marston’s sexual fantasies, or an outlet for readers of the comics, who were teenagers developing their sexuality. Marston had worked as a prison psychologist and bondage and submission were two themes of his comics and they were intertwined with theories of the rehabilitation of criminals. Wonder Woman of course, being a superhero wanted to change the ways of the criminals. Even a rehabilitation center was built on a small island near concept of Marston was the “loving submission” where kindness would allow people to surrender. Parodies have been written with this concept, as male criminals may give up only to spend time with her.
A Blackfoot demi-god, and a smuggler who trades with both sides of the war and knows how to get people across the front lines. On his casting, Brave Rock said, "I had no idea it was for Wonder Woman. I lost it when I showed up and I couldn't remember my lines. I didn't take it literally until a month later, I got a call saying I got the role and they wanted me to fly to London for a fitting." Brave Rock raised several concerns with Jenkins over the representation of the character in the film, particularly that he was not comfortable playing into stereotypes and that he was not keen on his character being simply known as "Chief". Jenkins responded by giving him some extra creative control over his character which Brave Rock says was "unprecedented".
The events of Crisis on Infinite Earths greatly changed and altered the history of the DC Universe. Wonder Woman's history and origin were considerably revamped by the event. Wonder Woman was now an emissary and ambassador from Themyscira (the new name for Paradise Island) to Patriarch's World, charged with the mission of bringing peace to the outside world. Various deities and concepts from Greek mythology were blended and incorporated into Wonder Woman's stories and origin. Diana was formed out of clay of the shores of Themyscira by Hippolyta, who wished for a child; the clay figure was then brought to life by the Greek deities. The Gods then blessed and granted her unique powers and abilities – beauty from Aphrodite, strength from Demeter, wisdom from Athena, speed and flight from Hermes, Eyes of the Hunter and unity with beasts from Artemis and sisterhood with fire and the ability to discern the truth from Hestia. Due to the reboot, Diana's operating methods were made distinctive from Superman and Batman's with her willingness to use deadly force when she judges it necessary. In addition, her previous history and her marriage to Steve Trevor were erased. Trevor was introduced as a man much older than Diana who would later on marry Etta Candy. Instead, Perez created Julia and Vanessa Kapatelis, a Greek-American scholar and her teenage daughter whom Diana would live with when she was in Man's world and would be major supporting characters in the series for years.