The New 52 version of the character has been portrayed to be a younger, more headstrong, loving, fierce and willful person. Brian Azzarello stated in a video interview with DC Comics that they're building a very "confident", "impulsive" and "good-hearted" character in her. He referred to her trait of feeling compassion as both her strength and weakness.
In an October 25, 1940, interview with the Family Circle magazine, William Moulton Marston discussed the unfulfilled potential of the comic book medium. This article caught the attention of comics publisher Max Gaines, who hired Marston as an educational consultant for National Periodicals and All-American Publications, two of the companies that would merge to form DC Comics. At that time, Marston wanted to create his own new superhero; Marston's wife and fellow psychologist Elizabeth suggested to him that it should be a woman:
Having learnt of Wonder Woman's inability to return to Themyscira, Doctor Veronica Cale, a wealthy and powerful woman, set into motion a plan to use Wonder Woman to find Themyscira. Years earlier, Cale's daughter Izzy had her soul stolen by the gods Phobos and Deimos. They told Veronica that they would only return her daughter to her if she helped them find Wonder Woman, and got the location of Themyscira from her. Seeing no other option, Cale had formed a team called Godwatch, dedicated to locating Diana and Themyscira.